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MARKETING PROBLEM: Bird Machine Company makes giant centrifigal processors for the coal industry. After flooding the mine to loosen the coal, the machine spins the sludge separating the water from the coal. Naturally, the managers are looking to lower costs and raise profits in the process.

SOLUTION: Create a compelling visual/story that shows how managers can squeeze out more money in profits while saving more money in the process. This project was produced while employed at Creamer, Inc.

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